Working from home is the best and worst thing. Here are my tips. Here’s what has kept me from going crazy. There are a lot more of you out there that are working from home now. There’s laundry to be done. There’s chores that you haven’t gotten to in a very long time. Now would…

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The moment that you’re done creating your digital course you want it to be in people’s hands. Unfortunately, it doesn’t quite work like that. If you are a creator and you’ve made something yourself, you’re tired. You’ve created this course during your time – time you have had to cut out of every day, time…

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We are most certainly living in strange times. Never in our lifetimes have so many schools closed their doors. Not to mention other public places. The market keeps falling. The pundits are talking about bears. The stock market halts sales more often than I can recall. And if you’re off work right now, on the…

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The first piece of a marketing engine is building your e-mail list. When we start talking about building a simple marketing engine, many people think that you have to build a sales funnel because that’s the “bro speak.” Like, if you don’t use the word “sales funnel” are you even in marketing? But it’s just…

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Why is it important to do your own marketing? Yesterday someone asked me why it was important to do your own marketing. One reason is it’s cheaper to do it yourself. You can get some advice from respected experts. I coach people one hour at a time which is really fun because often your marketing…

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E-mail welcome series: why you don’t need them. I know that’s different and somewhat counter to what just about everybody else says, but you don’t need to welcome people to your world. They are coming into your e-mail series because they wanted something. They opted into something: a webinar, a quiz, a checklist, a PDF.…

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