Why is being ‘salesy’ such a bad thing?

Gut check question for you:

When you hear the word ‘sales’ what is the first thing that comes to mind?

Is the feeling expansive or contractive?

I'm willing to bet you're in the latter camp, and that the first thing that came to mind wasn't positive.

But here's the thing:

Your offer won't sell itself. Gone are the days of putting up a sales page and waking up to a million dollars in your account.

So you have two choices:

1. Show up DAILY on social media, talking about the problems you solve, OR 2. Send outreach to your dream clients, getting their attention through email

The key to creating a genuine connection is by selling MORE.

And not in a late-night infomercial kind of way.

If the idea of selling MORE makes you feel gross, I have some EXCELLENT news.

There's a way to sell your offers that aligns with the way you want to show up in the world.

There's a framework to follow that will allow you to attract your dream clients AND set the tone for the entire duration of your engagement, from way before money exhanges hands.

Sales doesn't have to be high pressure.

You don't have to "always be closing."

Remember:

People LOVE buying, but they HATE being sold to.

When you promote your offers in a strategic way, you’ll be surprised at how much engagement you get.

My point is, you CAN enjoy the sales process. You'll have to reframe your mindset around sales, but you can do this.

But you may need some guidance. Not just on the tactical steps to take, but in adjusting your relationship to the process.